Founded in 2008 by Scott Yancey, Tetherball is one of the fastest growing mobile marketing companies in the United States. The Tetherball leadership team has over 150 years of combined experience in marketing, ad agency and mobile experience.
With this experience and a passion for creating simple, elegant, and results driven solutions – Tetherball helps you to take your customer experience to the next level.
Founder and CEO
Scott, no stranger to mobile or leading early stage companies, founded Tetherball in September of 2008. As a seasoned Marketing Executive and Entrepreneur with over 30 years in multi-media advertising, Scott foresaw the industry change. He knew mobile was the next direction and began his expedition in mobile in 2006. Serving as Vice President of Mobile Technologies, a mobile company specializing in WAP technology, Scott played an instrumental role in building and launching the mobile branch. With a keen understanding on mobile and its extensive capabilities, he established One2One Mobile in 2007. Prior to joining the mobile world, Scott developed relationships with numerous top brands and agencies across the country working as Vice President for Yancey Marketing Corporation, a broadcast promotional company, for over twenty years. Scott holds a Marketing and Advertising degree from Indiana University Kelly School of Business.
Financial Advisor
Don is a resourceful and strategic financial professional that comes to Tetherball with extensive experience and a proven track record at all facets of executive level financial and capital management within the retail services sector. Previously holding positions with companies such as Sears, Roebuck and Co., Buffets, Inc., and most recently CFO of hhgregg, inc. – Don’s know-how in the world of retail operations, point of sale integration and customer loyalty brings incredible insight and experience to the Tetherball executive team, as well as their clients.
Chief Technology Officer
Tom has been around the block several times by being on the ground floor of multiple high-growth technology companies providing software development leadership for large-scale commercialized applications. At ChaCha Search, Tom led the initiative to engineer the second generation mobile answers platform which has generated well over 100 million answers at a rate of 35 per second. At Baker Hill (now Experian), Tom was responsible for overseeing software development of the first commercially available SaaS loan origination platform. With over 25 years of experience, Tom has been part of teams large and small both here in Indiana and as far away as Australia. Tom tries not to keep his head in the computer screen all the time by running around the soccer fields with his wife and two kids.
Technology Advisor
Larry is passionate about bringing technology to the masses. He specializes in global growth strategy and standardization of services for hyper-growth companies. Larry brings his experience in focusing on world-class consumer experiences and will assist Tetherball in creating a scalable distribution system. Larry enjoys working in any fast paced environment that involves technology or airplanes, spending time with his wife and two children, all the while rocking out to his favorite band, Red Hot Chili Peppers.
Director of Technology
Chase may be young, but he is already an accomplished entrepreneur and technology developer. His patent pending application, Thingamalist has been featured as one of the top web applications for iPhone® by Apple Inc®. Chase is responsible for developing the cutting edge analytic technology that Tetherball uses, and continues to work on teams where his uncanny ability to bring teams together to accomplish complex goals is put to use. But don’t let all this serious stuff fool you. You’ll never find Chase without a smile.
